Two agency co-founders (100+ team, 8 years in business) break down what's actually happening in the nearshoring market.
The core shifts:
- 2022 changed everything: expensive capital killed the easy growth
- AI isn't replacing developers, but it's changing what "good enough" means
- Junior dev positions have fallen off a cliff
- Companies are finally questioning their $300k senior dev hires vs offshore alternatives
What they're seeing:
- Swedish companies moving entire IT operations to Poland (until Poland got too expensive)
- Enterprise clients replacing startups as the stable revenue source
- The 5-7x productivity gap between good and average developers remains real
- Building products alongside consulting requires actual discipline, not bench-warming
The uncomfortable truth:
Most "outsourcing horror stories" come from companies trying to buy senior-level work at junior-level rates.
Watch the full conversation.
45 minutes of unfiltered insights on where this industry is actually heading.
